An Immigration law firm based out of Florida was struggling to keep up with marketing goals. Legal Soft recommended adding 3 Virtual Marketing Assistants to their team in order to keep up with the growing content development needs they were having. The virtual marketing assistants energized client engagement and boosted retention, developed and executed a content plan, and reported on analytics, as well as helped with brand visibility and online reputation. They helped maximize the value of their third-party agencies responsible for marketing strategy.
Goals & Objectives
Our case study determined the increased revenue, cost savings, and efficiency improvements associated with hiring remote marketing assistants for U.S. Law Firms. The firm compared the financial impact of employing a remote marketing assistant versus a full-time, in-house marketing assistant.
Cost Savings Breakdown
Remote
vs. In-House
Remote
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Remote
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Remote
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Remote
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Summary Savings
By executing a carefully designed content marketing strategy, Legal Soft’s remote marketing assistants were able to generate new business opportunities for our client. Within 12 months, the client generated an additional 750k in new business from new and existing clientele. Our client was able to save nearly $234k in overhead expenses. All told, the addition of 3 remote marketing assistants led to a bottom-line impact of 1 million.
Our U.S. Law Experienced professionals also helped this firm reduce the amount of time needed to scale their remote paralegals to full capacity by over 80%.
As a result of their ongoing success in augmenting their in-house staff with virtual staff, our client explored adding additional roles, such as remote attorneys and intake specialists, to handle their growing caseload.
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